Field Note 001: Deconstructing the CDP: Why I’m Building My Own Marketing Stack
I decided to strip away the enterprise UI and build a scaled-down version of a CDP to understand exactly how it works.
November 24, 2025
10
The Marketing Engineer's Lab
Expert insights on Marketing Engineering, Activation Architecture, and MarTech. Learn how to build scalable marketing systems with code snippets, tutorials, and deep dives.
Subscribe to the newsletter
Featured·Dec 16, 2025
How to install and run the SSJS VSCode Extension
Learn how to install and use the new SSJS Vscode Extension SSJS for Marketing Cloud
Read more
Latest Posts
Recent articles and insights
SSJS: Generate a Dynamic Form Based on a Data Extension
In this SSJS example, we will create a dynamic form based on a Data Extension.
June 11, 2025
How to Prompt AI to Write Better SFMC Queries
Ever asked ChatGPT or Copilot to write an SFMC query and gotten something that looks perfect but breaks when you run it?
May 15, 2025
1
Popular Snippets
Ready-to-use code examples
SSJS
Secure a CloudPage for logged in users
Implements a secure OAuth 2.0 Authorization Code flow to protect a Cloud Page. Requires an Installed Package with a "Web App" API Integration in SFMC.Handles token validation, secure cookie sessions, and optional client-side token handoff.
#CloudPages
#Security
AI Prompts
AI Prompt for better SFMC queries
Write better sfmc specific queries using this prompt in your favourite AI tool
#SQL
#AI Prompts
SQL
Extract URL Parameters in SQL
Extract URL parameters from URLs in SFMC. Useful for querying the _Click data view or other Data Extensions that contain Link data you want to use.
#SQL
#Data Views